What is it?
Woobra is a two-sided marketplace platform written in Ruby on Rails
to bring together suppliers to sourcing buyers all over the world. The platform has listing of suppliers,
their products and special deals with categories, country and basic description. Buyers can search using
their language regardless of language used by the supplier to enter their data. Products and special deals
are classified based on Google Product Taxonomy. There is a fully featured in-app messaging system.
Buyers can public and private requests for sourcing and collect best proposals from suppliers.
We started with logo design, following with web design and Ruby on Rails marketplace development.
We started with few versions of the logo to highlight
the connected modern world of product manufacturing
and distribution channels and partners. Client selected
the most simple and flat logo. It is mostly letters logo
with double Os little tweaked with the golden cut sizing.
We based the design on colors and feeling that was
established by simple and flat Woobra logo.
Usually most critical pages of two-sided marketplace
platforms are landing pages for buyers and sellers,
registration workflows, order workflows, profiles,
accounts. In case of Woobra we had to design:
Home page – landing page for buyers who look product
manufacturing sourcing partners for their brands.
Landing page for suppliers that convince them why to join
Woobra and what are the pricing for subscription tiers.
Product listing and search results page.
Individual product page with information about product
and supplier with possibility to start communication.
Lounge page has special limited in time deals
in different categories from different suppliers.
Ruby on Rails, Ruby, Coffee Script, Redis, PostgreSQL, Solr, RSpec, Twitter Bootstrap, SCSS, Private VPS Hosting.
Google translate API, PayPal , Mailgun
AWS Cloud Services.
2 Full Stack Ruby on Rails Developers
1 UI/UX Designer
July 2016 – Present
Ruby on Rails marketplace development is our main focus. Woobra is one of the projects we have been doing from start to finish. It has some integrations we never did before like Google API translate for all user generated content. Multilingual content is not only present on user interface but it is searchable with Solr Sunspot technology.